Pixar - WALL-E
Pixar had newly been acquired by Disney, and the first film they did together didn't get the box office response their previous films had. Pixar was frustrated and so Steve Jobs said "you should use the guys I have doing my ads for Apple," and so Pixar hired us. I don't think the folks at Disney marketing were very happy about it, but we were pretty thrilled. We got to work with the animators at Pixar and we wrote these little vignettes to introduce the world to the most lovable robot since R2D2.